About the company:
Avenue Code is the leading software consultancy focused on delivering end-to-end development solutions for digital transformation across every vertical. We’re privately held, profitable, and have been on a solid growth trajectory since day one. We care deeply about our clients, our partners, and our people. We prefer the word ‘partner’ over ‘vendor’, and our investment in professional relationships is a reflection of that philosophy. We pride ourselves on our technical acumen, our collaborative problem-solving ability, and the warm professionalism of our teams.
Avenue Code has been believing in and promoting plurality actions for over 10 years, understanding that recognizing differences and fostering a safe environment, employment opportunities, representation, and support are the best ways to promote an increasingly equitable culture.
About the opportunity:
We are seeking an experienced Google Analytics Consultant who is proficient in the current GA4 version and has in-depth knowledge of the previous GA Universal version. The ideal candidate should be well-versed in the transition from GA Universal to GA4, with a strong understanding of the changes and enhancements that have been introduced. This role is crucial for helping optimize the analytics setup, ensuring accurate data collection, and providing actionable insights to drive business growth.
Responsibilities:
- Lead the setup, configuration, and ongoing optimization of Google Analytics 4 (GA4), ensuring accurate data tracking and reporting.
- Manage the migration process from Google Analytics Universal to GA4, ensuring a smooth transition and continuity of data.
- Analyze data to provide actionable insights, develop custom reports, and create dashboards that align with business objectives.
- Provide training and support to internal teams and clients on GA4 features and best practices, ensuring they are fully equipped to leverage the platform.
- Work closely with development teams to ensure proper integration of GA4 with websites and apps, and troubleshoot any tracking issues.
Required Qualifications:
- Proven experience in working with GA4, including implementation, configuration, and reporting.
- Solid experience with Google Analytics Universal and a thorough understanding of the key differences between GA Universal and GA4.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable business strategies.
- Familiarity with web analytics tools, tag management systems (e.g., Google Tag Manager), and a good understanding of JavaScript and HTML.
- Excellent communication and presentation skills, with the ability to explain technical concepts to non-technical stakeholders.
- Experience in managing analytics projects, including timelines, deliverables, and client communications.
Nice to Have:
- Google Analytics certification is preferred.
Avenue Code reinforces its commitment to privacy and to all the principles guaranteed by the most accurate global data protection laws, such as GDPR, LGPD, CCPA and CPRA. The Candidate data shared with Avenue Code will be kept confidential and will not be transmitted to disinterested third parties, nor will it be used for purposes other than the application for open positions. As a Consultancy company, Avenue Code may share your information with its clients and other Companies from the CompassUol Group to which Avenue Code’s consultants are allocated to perform its services.
#Li-Remote